It Was Awful

Eva Weinmayr, Wolfgang Ullrich, It Was Awful - eine Markenanalyse, Revolver, 2001

Synopsis: single line collages of advertising slogans and photographs of sneaky street sign manipulation make up the linguistically playful interventions into corporate culture of artists Eva Weinmayr and Wolfgang Ullrich. Their work is accompanied by an essay by Wolfgang Ullrich that he calls "a philandering stroll through the history and phenomenology of "brand land."
Category: book, 40 pp, 31 x 20.5 cm, paperback, color, edition of 800
ISBN: 3934823815, price 15 Euro
order: US: www.printedmatter.org, GER: www.revolver-books.de